The Nordic gateway for authentic Spanish wine producers

Join Try Spanish Wine

With Try Spanish Wine we want to combine a marketplace, unique experiences and wine tourism into one eco system. We want to attract the modern consumer with exciting events and offers through inspiring marketing. 

By curated tasting events together with restaurants we can give consumers the possibility to try wine in new and inspiring ways, something that can be very powerful especially in Europe where food culture is central and one of the most popular subjects in social media.  

Through our e-commerce platform we provide wine offers directly from our production partners together with genuine Spanish tasting experiences across Europe, giving food and wine lovers the possibility to discover more of Spain from the comfort of their home. 

Stefan H Gahlin

Founder Scandeat Food & Beverage S.L.

 

Try Spanish Wine - Marketing Events

Our marketing concept with restaurant events:

  • Discovery experiences (tasting menus + storytelling)
  • Trust (people taste before buying)
  • Direct producer connection (cuts through traditional distribution barriers)
  • Travel inspiration (wine tourism funnel)

Signature Event Format

  • Our repeatable, branded format:
  • Try Spanish Wine Evenings
  • 4–6 wines paired with a chef-designed tasting menu
  • Guided storytelling (region, producer, grape, culture)
  • Its not just a just dinner it’s a cultural experience.

Tiered Experiences

We offer different levels:

  • Entry: casual tastings (standing, social)
  • Mid: seated tasting menu
  • Premium: winemaker-hosted dinners (high margin, high impact)

Try Spanish Wine - Digital

The core strengths in our digital concept: 

During events:

  • Guests can scan QR codes to:
  • Order the wines they just tasted
  • Save favourites
  • Discover the producer story

After the event:

  • Follow-up email: You tasted this—here’s 10% off 
  • Travel suggestions tied to those wines

Marketing That Will Work

  • Short-form video
  • Behind-the-scenes with chefs & winemakers
  • Wine explained simply
  • Witty and engaging storytelling
  • Meet the producer
  • What makes this wine special?

Community Building:

  • Membership / wine club
  • Early access to event
  • Exclusive wine offers direct from producers

Try Spanish Wine - Wine Tourism

Discover Spain through wine

By offering mixed cases of wine from different regions together with the story behind each winery, we can invite wine lovers all over Europe to an unrivalled Spanish wine adventure that starts in the comfort of their own home.  

We promote wine tourism from the first glass:  

At events:

  • Introduce producers as destinations
  • Offer: Visit this winery packages
  • Vineyard experiences
  • Local hotel/food pairings

Online:

Building simple itineraries examples: 

  • 3 days in Rioja
  • Hidden culinary treasures in Catalonia 
  • Members special wine tasting at partner Bodegas

Big Opportunity

Together we can become: 

  • A category leader in experiential wine commerce
  • A bridge between digital and physical wine discovery
  • A platform for underrepresented producers
  • A source the modern consumer engages with and trusts
  • A modern Spanish wine cooperative 

Membership Tiers

Entry

1-3 labels in the portfolio
2500 Annual
  • Platform listing on tryspanish.wine
  • Content creation
  • 2 Event features per year
  • Newsletter inclusion
  • Producer-of-monh spotlight 1x/year

Standard

4-7 labels in the portfolio
4200 Annual
  • Platform listing on tryspanish.wine
  • Content creation
  • 3 Event features per year
  • Priority trade tasting placement
  • Expanded social media content 2x/month)
  • Producer-of-monh spotlight 2x/year
  • Newsletter inclusion
  • Wine tourism profile